About Lidia
I have always loved to talk.
It started in 1st grade, when my teacher used to call me a “chatterbox.” And I haven’t stopped talking since.
Nowadays, I talk to nonprofits and small businesses all over the world about branding and marketing, things like: finding the “why” in your brand, making genuine connections with your audience, bringing consistency to your outreach and streamlining processes.
I started my design studio Lidia Varesco Design in 2000, so I know a thing or two about branding and marketing. I also know how to make it easy to understand—and implement—when you may not have a lot of extra time.
All of my talks have one main goal: to give you actionable ideas and inspiration to “take back to the office.” I include exercises or worksheets to apply the concepts we are discussing—and I always welcome questions during the talk or afterwards (which is usually when I think of questions!)
What people are saying
Lidia has spoken for the Creatives Roundtable several times. She puts together a presentation that is engaging, interactive, and filled with useful information. She relates well to the audience and does it all with humor and a great smile.
Nancy R, Founder of Creatives Roundtable